John B. Lin

John has engaged the development, operations, and marketing of direct-to-consumer businesses since 2002, with concentrations in consumer health data technologies, integrated resort development in Asia, Europe, and the United States; and mobile games development and operations for global audiences. John’s expertise includes product development and operations, corporate & strategic development, marketing and user acquisition, international organizational and resource development, and general C-suite and senior management responsibilities.

John currently serves as the Chief Product Officer and Chief Operating Officer for Paceline, a next-generation wellness and consumer financial services platform creating sustainably transformative health outcomes for individuals at scale.

Prior to Paceline, John was the Chief Operating Officer of PLAYSTUDIOS Inc (NASDAQ:MYPS), a leading developer and operator of mobile games including the myVEGAS franchise of social casino games and TETRIS, where he helped scale the company from a startup to an NASDAQ IPO in 2021.

Previously, as an executive in the land-based casino sector for Las Vegas Sands (NYSE:LVS) and Boyd Gaming (NYSE:BYD), John led greenfield development, legislative and regulatory initiatives, acquisitions, strategic partnerships, and design and development of integrated casino resorts from Macau, Singapore, and the UK to regional US markets and the Las Vegas Strip.

John has a Masters degree in Real Estate Development from Columbia University and received his Bachelors in Architecture with honors from University of California Berkeley.